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Online Social Media Content Delivery

Author: Zhi Wang

Publisher: Springer

ISBN: 9789811027741

Category: Computers

Page: 109

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This book explains how to use a data-driven approach to design strategies for social media content delivery. It first introduces readers to how social information can be effectively gathered for big data analysis, which provides content delivery intelligence. Secondly, the book describes data-driven models to capture information diffusion in online social networks and social media content propagation and popularity, before presenting prediction models for social media content delivery. By addressing the resource allocation and content replication aspects of social media content delivery, the book presents the latest data-driven strategies. In closing, it outlines a number of potential research directions regarding social media content delivery.
Online Social Media Content Delivery
Language: un
Pages: 109
Authors: Zhi Wang, Wenwu Zhu, Shiqiang Yang
Categories: Computers
Type: BOOK - Published: 2018-07-31 - Publisher: Springer

This book explains how to use a data-driven approach to design strategies for social media content delivery. It first introduces readers to how social information can be effectively gathered for big data analysis, which provides content delivery intelligence. Secondly, the book describes data-driven models to capture information diffusion in online
Contemporary Issues in Social Media Marketing
Language: un
Pages: 328
Authors: Bikramjit Rishi, Subir Bandyopadhyay
Categories: Business & Economics
Type: BOOK - Published: 2017-07-28 - Publisher: Routledge

In a short time span, social media has transformed communication, as well as the way consumers buy, live and utilize products and services. Understanding the perspectives of both consumers and marketers can help organizations to design, develop and implement better social media marketing strategies. However, academic research on social media
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Language: un
Pages: 118
Authors: Sam Founda
Categories: Business & Economics
Type: BOOK - Published: 2020-04-14 - Publisher:

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Social Media Content Analysis
Language: un
Pages: 488
Authors: Kam-Fai Wong
Categories: Computers
Type: BOOK - Published: 2017-06-29 - Publisher: World Scientific Publishing Company

This book volume brings together carefully selected scholarly works covering four inter-related topic areas in international finance. The first section deals with the efficacy and determinants of central bank currency interventions by the Bank of Japan an
Content Marketing
Language: un
Pages: 58
Authors: K. L. Hammond
Categories: Social media
Type: BOOK - Published: 2016-12-31 - Publisher: Createspace Independent Publishing Platform

Content marketing is a mystery. It seems like you'll drown if you take one step into the pool of what content marketing is. You've heard about it and don't understand the definition. If these three statements or similar statements resonate with you, then chances are you are a beginner in